A fragrance-free moisturiser written for skin that has had enough of being told what it should want. Quiet, dependable, considered.
"The most luxurious thing a moisturiser can do is not be noticed."
There is a particular peace in a moisturiser that asks nothing of you. No top notes. No tingle. No suggestion that you are about to experience transformation. This one is built for the day-in, day-out routines of sensitive skin — the kind that you want to use without thinking about whether you can.
It is formulated entirely without fragrance — synthetic or natural — and without essential oils. The texture is medium-weight, designed to absorb cleanly and sit under SPF or makeup in the morning, or under nothing at night. Both work.
Use it morning, evening, both. It is the moisturiser equivalent of the white t-shirt: not the conversation piece, but the thing you reach for most often.
Formulated without synthetic fragrance, parfum, essential oils, or aromatic botanicals. Full INCI on packaging.
Not a gel, not a rich cream. A balanced texture for everyday use.
Written for skin that flushes, reacts or finds most products too much.
After cleansing and any serums.
Press into face and neck.
In the morning, follow with SPF. In the evening, it is the final step.
Reapply on cold or dry days when comfort calls for it.
Every product carries the full INCI list on its packaging in compliance with UK and EU Cosmetics Regulation. Where we know the full INCI, we publish it below. Where we are still confirming with our formulation partner, please refer to the carton.
Glycerin — a humectant ingredient.
Soothing botanical extracts — selected for low irritation potential.
Full INCI list is printed on the carton and bottle. If you have a known allergy or wish to review the complete list before purchase, please email info@serenmaison.co.uk.
Cosmetic product. Sensitive Skin Moisturiser, Fragrance-Free is a cosmetic skincare product as defined under the UK Cosmetics Regulation (Cosmetic Products Enforcement Regulations 2013). It is not a medicine, and is not intended to treat, prevent or diagnose any condition.
For ongoing skin concerns please consult a GP or registered dermatologist. Information provided on this page is editorial and does not constitute medical advice.
Patch-test before use. Apply a small amount to the inner forearm and wait 24 hours before full-face use. Discontinue immediately if irritation, redness, itching or rash occurs.
Storage. Store below 25°C, away from direct sunlight. Period after opening as printed on packaging.
Full INCI list is printed on packaging. SEREN MAISON LIMITED is the brand owner; products are sold via our UK Responsible Person in compliance with the Cosmetic Products Enforcement Regulations 2013.